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Beautiful Curls, Shea Butter Enhancing Shampoo, Wavy to Curly, 12 fl oz (350 ml)

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In Stock
  • Expiration Date: Sep 2018
  • Shipping Weight: 1.12 lbs (0.51 kg)
  • Product Code: BCL-00621
  • UPC Code: 187132006213
  • Package Quantity: 12 fl oz (350 ml)
  • Dimensions: 1.8 x 2.5 x 7.8 in, 0.95 lbs (0.43 kg)
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Product Overview


  • Equality
  • Empowerment
  • Beauty
  • Fair Trade
  • Alaffia
  • With Certified Fair Trade Shea Butter
  • No Mineral Oil
  • Gluten Free
  • Handcrafted
  • Vegan
  • Paraben Free
  • Our Pledge Alaffia

Alaffia balances science with tradition to holistically benefit your body, communities, and the environment. This Fair Trade sulfate-free blend of shea butter and plant extracts gently cleans up scalp and hair without stripping natural oils. Shea and coconut provide moisture to enhance waves and large curls. Chamomile soothes the scalp and brings out natural highlights. Yarrows help normalize scalp oil production. Naturally occurring minerals and vitamins soften hair and reduce frizz.

Suggested Use

  1. Massage onto wet hair and scalp; rinse well
  2. Always follow with a Beautiful Curls Leave-In Conditioner.
  3. Beautiful Curls Shampoos are concentrated - less is more.
  4. Repeat shampooing step if necessary to remove all previous styling product residues.

Other Ingredients

Matricaria recutita (chamomile) aqueous extract, achillea millefolium (yarrow) aqueous extract, saponified butyrospermum parkii (shea) butter* (and) cocos nucifera (coconut) oil*, decyl polyglucose, cocamidopropyl betaine, prunus armeniaca (apricot) fruit extract (and) ylang ylang flower extract, magnesium sulfate.

*Certified Fair Trade by IMO

Handmade by Alaffia in Olympia, WA USA from ingredients made by our cooperatives in Togo, West Africa.


For external use only

No animal testing

iHerb Customer Reviews


Posted by 4983666996388531488 on Jan 22, 2016

This product does not clean my hair well. It makes my look very greasy. It is not a good product.

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Posted by 4635972248279423363 on May 23, 2014

I think this could be a good product, if it would foam more... It nearly doesn't foam, and it's hard to spread through the hair. So what I do, is using another shampoo first, to cleanse the hair, and use this shampoo as a second shampoo, by this way the hair got cleaned before and this shampoo foams more and is easier to use. The smell is soft. I use the matching conditioner, even though they say it's a leave-in conditioner, the hair stays greasy when dry, so I use it as a regular conditionar, so I rince it off after application. My hair feels healthier and softer.

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je ne vois pas de résultats extraordinaires

Posted by 4951517122417642522 on May 12, 2014

il lave les cheveux, mais je ne vois pas de résultats exceptionnels. rien de plus

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Ne mousse pas et se rince difficilement

Posted by 4625084882453913367 on Apr 04, 2014

Je trouve qu'il nettoie mal. Il faut faire 3 shampoings pour que ça mousse et après c'est une galère pour rincer. Déçue de Beautiful curls qui ne convient pas à mes cheveux secs, fins et frisés.

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havent test

Posted by DiahElmo-26 on Jan 06, 2014

will b updating again

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