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Beauty Without Cruelty, Hydrating Facial Mask, 2 oz (50 g)

By Beauty Without Cruelty

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In Stock
  • Product Code: BWC-45434
  • UPC Code: 000056454345
  • Package Quantity: 2 oz (50 g)
  • Dimensions: 2.3 x 2.3 x 2.2 in, 0.2 lbs (0.09 kg)
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Product Overview

  • Organic Aromatherapy
  • Intensely moisturizing
  • Paraben Free
  • Organic Ingredients
  • pH Balanced
  • First in cruelty-free since 1963
  • 100% vegetarian

BWC Hydrating Facial Mask deeply moisturizes and replenishes your skin. Nature's own organic aloe vera and plant humectants restore, rebalance, and rehydrate your skin. Organic aroma-therapeutic essential oils tone, calm, and revitalize. Use regularly to reduce skin dehydration and promote a smoother, softer complexion. Benefits all skin types, especially mature and sun-damaged.

Suggested Use

Apply daily or as needed to freshly cleansed skin. Avoid eye area. Leave on for 10-15 minutes. Rinse thoroughly with warm water and follow with a cool water splash. Gently pat dry.


No animal testing

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Organic aloe vera gel, organic botanical infusion (calendula, lavender, chamomile), vegetable glycerin, almond glycerides (from almond oil), sodium PCA (natural moisturizer), allantoin (skin-healing), panthenol (vitamin B factor), organic sunflower oil, sorbitol (natural moisturizer), organic jojoba oil, sodium hyaluronate (powerful moisturizer), organic cucumber extract, cetyl alcohol (from coconut oil), organic rosehip seed oil (rosa rubiginosa), oat protein, xanthan gum, organic aroma-therapeutic essential oils of lavender, german chamomile, frankincense, vitamin E (natural d-alpha tocopherol), vitamin A (retinyl palmitate), Vitamin C (magnesium ascorbyl phosphate), phenoxyethanol, benzyl alcohol, potassium sorbate, citric acid (from citrus fruit).

  • Paraben free
  • Organic ingredients
  • No animal testing
  • pH balanced

iHerb Customer Reviews

5 Stars
4 Stars
3 Stars
2 Stars
1 Stars

Feels like burning! : (

Posted by Reviewer2447505 on Mar 28, 2009

I have very fair, slightly dry skin, but I've never had any reactions like I had with this product. About 2 minutes after applying the product (you're supposed to leave it on for 10-15 minutes), my face started burning. I immediately washed it off, but my face was already bright red and hot to the touch. The redness and burning did dissipate after about 45 minutes and my face did feel softer afterward, but it felt more like I had had a chemical peel than simply a moisturizing mask treatment. Seems like a case of false advertising to me.

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5 people found the following review helpful

Same for me - burned my face

Posted by Reviewer2926125 on Apr 11, 2009

I have olive skin and products rarely if ever irritate my skin. When I first put the mask on, it felt slightly tingly. After about 2-3 minutes my face felt like it was burning and when I glanced in the mirror, it was bright red. It took about 2 hours for my face to calm back down - it was bright red and hot like a bad sunburn (which I also don't get!) I love a lot of Beauty without Cruelty products but this one will go in the trash. yikes!

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3 people found the following review helpful

Avoid it

Posted by Reviewer2143274 on Jun 02, 2009

This mask left my face red and burned. I do not recommend.

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3 people found the following review helpful

Effective Mask

Posted by Reviewer2959749 on Nov 21, 2008

The first think I noticed was the most wonderful spa-like scent of lavender and other essential oils. Next I noticed how soothing it was on the skin. But the greatest thing was how effective it was in making my skin feel so much smoother and moisturized. I'll definitely be buying this again.

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2 people found the following review helpful

great mask!

Posted by Reviewer3020750 on Feb 22, 2009

normally moisturizing masks break me out, but this one doesn't. It thoroughly moisturizes my very dry skin, but doesn't leave any film or anything on my skin once I rinse it off. I have seen in other reviews people mention that this stings. This is probably due to the sodium PCA in it (I've used the NapCa PCA mist & had the same reaction), but I've found if you apply it to damp skin it will not burn.

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2 people found the following review helpful

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