Giovanni, Colorflage, Daily Color Defense Shampoo, Beautifully Blonde, 8.5 fl oz (250 ml)
- With an Exclusive Antioxidant-Powered UV Fade-Resistant System
- Enliven Blondes with a Brightening Blend of Apricot and Wild Berries for Lasting Multi-Dimensional Radiance
- Protect While Flaunting Naturally Sun-Kissed to Boldly Golden Blondes
- Eco Chic Technology
- Eco Chic Hair Care
- Beauty from the Elements is Chic on the Street
Dazzle by Day, Light the Night
Beautifully Blonde Colorflage Shampoo illuminates diverse shades of blonde for long-lasting color and super-sleek shine, naturally. A brilliant-brightening-cocktail of Goji, Apricot and restorative Wild Rose Berry synergistically combine with other powerful ingredients so diverse shades intensify to dazzle by day and light the night.
Protect. Defend. Shield. Restore.
- Protect: Exclusive UV fade-resistant system shields hair, maintaining color vibrancy and integrity.
- Defend: Super silicones seal in high-watt shine while defending hair against thermal damage.
- Shield: Nourishing, antioxidant-powered conditioners shield against color wash-out.
- Restore: Enriched color locking lather prevents color stripping while smoothing rough, porous strands to restore hair strength.
Eco Chic Technology: The elements of earth, wind, fire and water represent a unique combination of certified organic botanicals and incredible style.
Turn on color and shine: Massage into wet hair, leave on for 2 minutes, rinse. For vivacious color and shine, follow with Giovanni Beautifully Blonde Colorflage Conditioner.
Aqua (water), sodium cocoyl isethionate, cocamidopropyl betaine, cocamidopropyl hydroxysultaine, acrylates copolymer, gluconolactone, sodium lauroyl sarcosinate, aminomethyl propanol, glycerin, panthenol, sodium chloride, glycol distearate, sodium benzoate, amodimethicone, hydroxyethylcellulose, trisodium ethylenediamine disuccinate, annatto, cinnamidopropyltrimonium chloride, crocus sativus flower extract, curcuma longa (turmeric) root extract, *lycium barbarum (goji berry) fruit extract, *prunus armeniaca (apricot) fruit extract, *rosa canina (rose hips) fruit extract, fragrance (includes essential oils)
*USDA Certified Organic
100% Vegetarian Ingredients / No Animal Testing
We do not add parabens or lauryl or laureth sulfate to this product