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Ecco Bella, FlowerColor, Natural Black Mascara, .38 oz (11 g)

By Ecco Bella

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  • Product Code: ECB-02890
  • UPC Code: 036923028906
  • Package Quantity: .38 oz (11 g)
  • Dimensions: 0.6 x 0.9 x 4.2 in, 0.05 lbs (0.02 kg)
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Product Overview


Mascara in as pure a formula as you can buy; we leave out the lacquer, shellac and alcohol. Based on clay and iron oxides. This mascara wraps around and lengthens lashes to their longest. It's water resistant, but not waterproof. Gentle, and easily removed. Comes with its own mirror. Excellent for sensitive eyes. Vegan. Gluten-free. Fragrance-free. Paraben-free.

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Purified water, carnauba wax, palmitic acid (from palm oil), clay, phenoxyethanol, iron oxides.

iHerb Customer Reviews

5 Stars
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1 Stars

Wonderful, non-toxic mascara

Posted by Reviewer1511820 on Apr 19, 2009

After an extensive search, I discovered that this mascara is the least toxic on the market. It has a low toxic level as stated on the Skin Deep website which is the Environmental Working Group's searchable database of toxic ingredients in cosmetic and personal care products. It is creamy and goes on well and does not flake. I am so glad that iHerb is now selling products by Ecco Bella. Their lipstick and cover-up are also wonderful.

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22 people found the following review helpful

Best mascara EVER!!!

Posted by Reviewer1982379 on Oct 17, 2009

I have tried a million different mascaras and this one is the best; doesn't flake or smudge, goes on easily and does the job without looking overdone. Washes off easily as well. The container has a mirror on the back which I also think is a nice touch.

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17 people found the following review helpful


Posted by Reviewer1543169 on Nov 28, 2009

No smudging, no flaking, lasted all day, very black!

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7 people found the following review helpful

Wanted to like it!

Posted by Reviewer3144007 on Dec 18, 2011

I like that this mascara is made from simple, safe ingredients. Unfortunately, it leaves black dust below my eyes a few hours later. By the end of the day this mascara doesn't require makeup remover at all because it has already flaked off almost completely. For the few days that I wore it people were asking me what was wrong, because my eyes were so red, probably because I was getting mascara dust in them all day. :(

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7 people found the following review helpful

Trying to go natural

Posted by Reviewer2234084 on Jul 17, 2009

I just got this, but so far I like the slim brush because my eyelashes aren't that long. The mascara goes on smoothly with no clumping.

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6 people found the following review helpful

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