I bought this because it was a popular organic variety of goji berries available on iHerb. My first goji berry prpoduct off here is the Frontier Natural Products, which although it is not listed as being oragnic, is far tastier, and FAR fresher. I would absolutely not buy this product again, and feel like i have wasted 20 dollars as I now have this bag of practically inedible goji berries. maybe i'll make a tea with it or something, but I would highly recommend people avoid this brand and either go with the Fronteir Natural Products one (the only one I can recommend since I've only purchased that before) or some other brand after doing some more research.