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Seventh Generation, Chlorine Free Bleach, 64 fl oz (1.89 L) (Discontinued Item)


Out of Stock - Discontinued
  • Shipping Weight: 5.26 lbs (2.39 kg)
  • Product Code: SEV-22701
  • UPC Code: 732913227013
  • Package Quantity: 64 fl oz (1.89 L)
  • Dimensions: 4.8 x 4.8 x 9.8 in, 4.45 lbs (2.02 kg)
Product Overview


  • Caring Today For Seven Generations of Tomorrows
  • Whitens & Brightens
  • Non-Toxic Formula
  • Free of Fragrances and Dyes
  • Hypoallergenic
  • Free & Clear
  • Not Tested on Animals
  • No Animal Ingredients
  • Gluten Free

Our Promise to You

  • It Works- Hydrogen peroxide powers through tough stains, whitens and brightens.
  • It's Natural- Mineral-based hydrogen peroxide is non-toxic. Free of added synthetic ingredients.
  • We Care- The bleaching action of hydrogen peroxide delivers a powerful clean with no chlorine and no harsh fumes.

Suggested Use

In Wash: Pour 3 oz into washing machine as it fills with water, or use bleach dispenser. Add laundry and continue to wash clothes as usual with Seventh Generation Laundry Detergent. To Pre-Treat Stains: Use 1 part Chlorine Free Bleach and 3 parts water to create a concentrated spot-treatment and apply directly to stains; let sit for 30 minutes. Or use 1 oz Chlorine Free Bleach and 1 gallon of water to create a soaking solution; soak stained clothing for 30 minutes. Use pre-soak setting on washing machine if possible.

Other Ingredients

What We Put Inside: Water and hydrogen peroxide. No phosphates.


Caution: Eye Irritant

Avoid contact with eyes. Contact With Eyes: Flush with water for at least 15 minutes and consult a physician. If swallowed, drink plenty of water.

iHerb Customer Reviews

I wanted to love this...

Posted by Reviewer3137441 on Oct 05, 2013

I soaked white shirts in this to remove under arm stains and for general whiteness. It worked okay but I found I needed to use quite a lot. Won't be buying again.

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Good Product

Posted by 4978204342017486503 on Jan 08, 2013

I have used this product for about 8 years and have been very happy with it, I was so glad to see that iHerb carried it. We are on a septic system so most of our products are of this sort. I do believe that it does get the laundry white but we have so much iron in our water I don't get whites. It does leave the laundry smelling clean but not bleachy.

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Soft bleach

Posted by Reviewer3150335 on May 23, 2012

I use this bleach a lot. It's not as harsh as traditional and doesn't have this chemical smell.

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Great price

Posted by Reviewer2950554 on Jan 28, 2012

Use it to clean bathroom tile and grout. Works great.

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seems good

Posted by Reviewer1878537 on Jun 28, 2011

seems good, but it has no smell so i could not tell if it's working or not (I'm used I guess to the smell of chlorine in bleach). It's a safe product though if you have kids and pets.

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