The taste is OK, and I like the fact that the manufacturer uses concentrated grape juice as a sweetener. However, I feel that they could do better by increasing the amount of blueberries used in making the jam, like 60-65g of blueberries per 100g jam. The label doesn't provide the % of blueberries in jam, but the taste of blueberries is a bit on the weak side.
Posted by iHerb Customer on Sep 26, 2013 | Verified Purchase
this is very chunky with big hunks of berry, and it's not dyed artificially to be more "blue" -- that said, it was cooked too long and lost some flavor, in my opinion.
Posted by TravelRubyHealthGeek on Apr 12, 2011 | Verified Purchase
Bought for a pregnant colleague, she said Delish! Good thing is its taste not artificial, and not as sweet as other brands on the shelf!! Highly recommended! Repeated purchase definitely. Given the natural ingredients, very good for kids I think as well!
Posted by iHerb Customer on Feb 05, 2014 | Verified Purchase
Quite unnatural taste as for me, couldn't recognize blueberries in it.
Posted by iHerb Customer on Oct 30, 2017 | Verified Purchase
Tastes as good as, if not better than, the jams available from the big grocery chains. Will continue to purchase these products
Posted by iHerb Customer on Jun 21, 2017 | Verified Purchase
Posted by iHerb Customer on May 11, 2017 | Verified Purchase
Posted by iHerb Customer on Dec 25, 2016 | Verified Purchase
The person who got the basket said they were so delicious....
Posted by BeHealthyBeHappy on Jul 27, 2015 | Verified Purchase
I loved this spread. It is organic, gluten-free and tastes good - what more could a person want?
Posted by iHerb Customer on May 19, 2015 | Verified Purchase
My children love this very much.
Posted by iHerb Customer on Sep 04, 2016 | Verified Purchase
I love this jam as it is not sweet and good amount of blueberry!