It is important to study the label of a multivitamin. Over the years, I switched brands upon discovering some of the items may not be safe for us to consume in the long term. Do your due diligence and read reviews by medical professionals. For example, a recent meta-study in Nov 2013 revealed the dangers of high Vitamin A & beta-carotene. Although this brand has a whopping 250% RDI of Vitamin A, I take only 1 tablet daily (dose of 2 tablets on the label) which is good enough to supplement my daily needs. Another toxic item to watch for are the minerals. Copper may come in many forms & copper sulfate, found in many multivitamins, is considered toxic because it is used as a pesticide! There are other forms like copper sebecate used in this brand which is good. I also look out for manganese sulfate and zinc sulfate but these are not so critical. So far this is the best multivitamin and I am happy with it! ======================================================================================================= If you found this review helpful, please let me know by clicking the “Yes” button below the review. I have more reviews in mypage. . Thank you!