Customer Reviews

Highly recommend! Give it a try. You only need a pea size amount so it will last longer than others. My teeth are whiter and feel cleaner. After brushing in the morning I would usually have some plaque on my teeth before brushing at night and now they feel pretty clean. I was also concerned that my composite(white) fillings would be noticed using this toothpaste, but that is not the case. They look great and whiter!!! I'll be buying the larger tube. Don't miss visiting my iherb page at http://goo.gl/6cJcf to get special reduction and picking a free product at http://goo.gl/qHkLE before putting your order!

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I like that it's flouride-free, and it contains ingredients I like such as silica and tea tree oil.

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Great toothpaste.....My teeth were whiter. The taste is excellent and I like the fact that there aren't a bunch of artificial sweeteners or chemicals in this toothpaste. It's fluoride-free for those who worry about fluoride in their toothpaste. This gel is non-crusty and not irritating. A good size to try the product out. SEE MY PROFILE For a Special and details.

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The toothpaste is reasonably priced for its size. With Xylitol (for the sweet taste) and its cool minty taste, the toothpaste seems like an ideal choice for those who want to avoid any sodium fluoride or sodium lauryl sulfate (SLS) in their toothpaste while whitening their teeth. The toothpaste uses two agents for whitening, papain and hydrated silica. Papain does not help much in whitening. Hydrated silica is used as abrasive and basically used to "shrub" off the top layer of the tooth in order to achieve its whitening effect. It's like using sandpaper to clean your teeth. It damages your enamels and makes it very sensitive. That's why most of the 1 star review is about sensitive tooth! In addition, the toothpaste contains potasium sorbate, a preservative known to cause allergic reaction and sodium coco sulfate. Sodium coco sulfate has the exact same chemical structure as SLS. So much for being SLS free! Personal experience - I have sensitive teeth and it seems worse. I will not use this again. Check out my page for more reviews!

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Refreshing and glad to find a toothpaste without the flouride.

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